From toy land, Roller Coaster Challenge

Imagine your kids building a roller coaster–in your living room.

s-l1600ThinkFun has introduced Roller Coaster Challenge, a build-it-yourself engineering contest in which players get to create their very own roller coasters. Kids age 6 and up start by choosing a challenge card and setting up the pieces to match. Then, players use the remaining pieces to build a working roller coaster that meets the build conditions on their challenge card. Roller Coaster Challenge incorporates elements of a logic puzzle, while also allowing for the creativity that stems from building in free-form style.

Kids can play on their own, with friends and siblings–or even with mom and dad!

So what’s the reward? Players get to watch the roller coaster they have built zip down the track and navigate dips, curves and loops. New to the market, Roller Coaster Challenge is up for a Toy the Year Award, which is comparable to the Oscars of the Toy Industry. MSRP: $29.99.